SAN FRANCISCO, California —07/07/07— Cause Connect, a newly formed mobile community services company, today announced plans that enable non-profits and community organizations to benefit from rapidly developing business and loyalty-building opportunities in the mobile phone market.

With recycling currently at less than 2% of an estimated 450,000 phones activated daily in America alone, Cause Connect is launching the first GREEN PHONETM and its unique “cradle to cradle” service to ensure proper recycling of discarded phones.

Through Cause Connect, non-profits and socially and environmentally responsible membership organizations can:

• Receive automated donations for each member’s phone contract activation or renewal with any of the major US wireless providers
  
  
• Become eligible for Grants and special project funding from participating foundations and corporations
  
  
• Deliver news, event and organizational information directly to each member’s handset via web and SMS
  
  
• Take a bite out of the nation’s waste stream with “cradle to cradle” recycling of retired handsets.

“We believe 7/7/07 will prove to be a significant day in the green history of planet earth, said company CEO, David C. Traub, on the occasion of the launch. That is the new planet-friendly history Cause Connect is dedicated to helping write, and we believe the Green Phone will become a powerful positive enabler for our partner organizations.

Cause Connect is a value-based enterprise built on the principles of ecological sensitivity and conservation with a commitment to transparency and sustainable business practices.